KING5:
Even amid the recession, the company Name Your Tune is thriving by selling tunes for tots. The secret to their success is making things personal. They insert your child’s name into the songs. In a time when so many companies are struggling, Jessica Kaplan says Name Your Tune is thriving. She says they’ve only been in business a few years and they are spreading to markets across North America, selling personalized CDs for $20. Their secret? Jessica says it’s running a low-cost, online business and keeping it personal.